Cost drivers
The biggest factors are page count, design depth, content production and integrations.
- • Number of page templates
- • Custom design system vs. theme
- • Copywriting, visuals, motion
- • Integrations (CRM, email, ecommerce, booking)
Quick overview
Website Costs Guide
What does a website cost? Cost drivers, typical price ranges for Germany and Europe, timeline and a briefing checklist to plan your project.
Reply within 24hStrategy, design and buildSEO and performance included
Guide: cost drivers, package ranges and a practical briefing checklist.
TL;DR
Website costs depend on scope, content effort and functionality. As a guide: one-pagers start around €1,000, business websites around €2,900 and online stores around €4,900. Clear priorities and a solid brief keep budget and timeline predictable.
Checklist
- • Define goals, KPIs and conversion focus
- • Prioritize page count and feature scope
- • Clarify content ownership and assets
- • Plan analytics, SEO basics and compliance
- • Add a buffer for iterations and launch
Guide breakdown
Typical budget ranges
Group needs into tiers so offers become comparable.
- • One-page launch sites
- • Business sites with 5–10 pages
- • Ecommerce stores with checkout logic
Timeline planning
Expect 4–10 weeks depending on scope. Content and approvals define speed.
- • Kickoff + IA (1–2 weeks)
- • Design + feedback (1–3 weeks)
- • Build + QA + launch (2–4 weeks)
Briefing checklist
A strong brief reduces back-and-forth and keeps cost stable.
- • Target audience, positioning, key messages
- • Page list, features and content sources
- • Design direction and references
- • Launch date and stakeholders
Common mistakes
- • Choosing by price without aligning scope
- • Delivering content too late
- • Adding tracking after launch
Practical examples
Example: A 7-page B2B site with lead focus and analytics setup typically lands mid-range and takes around 6–8 weeks.
FAQ
Can I use this checklist for my own project?
Yes. It is designed as a practical guide you can adapt to your scope.
Do you help with implementation?
Absolutely. If you want help, book a call and we map next steps.
Ready to start your project?
Tell us your goal and we will outline scope, timeline and next steps.